And it's Le'veon Bell's fault. For two straight seasons, the Pittsburgh Steelers put a franchise tag on the best running back in football. One could argue about Bell being the best, but when he plays with the Steelers: He averages 128.9 yards per game He's a premier pass blocker He's a No. 2 Receiver And the Steelers are undefeated when he carries the ball 25 times or more. He's that good. So, when the Steelers and Bell couldn't negotiate a long term contract acceptable to Bell, the Steelers put a franchise tag on him. An Exclusive Franchise Tag. Le'Veon Bell was drafted in the second round in 2013. Rookie contracts are 4 years long. Bell has never played under a contract outside of his rookie contract, as both years that was possible he ended up tagged. There are three different types of Franchise Tags in the NFL. Exclusive: 1 year, player is paid the average of the top 5 salaries at his position or 120% of his previous sala